
STEM Apprenticeships Toolkit: Attracting new talent
The journey to a STEM career starts in the classroom. That’s why we think employers should be more actively supporting STEM education – to attract more women and girls into STEM careers.
STEM engagement in schools
Secondary schools are usually where recruiters focus their efforts with careers fairs and interactions. But engaging with primary schools can help students challenge career stereotypes and shape their own perceptions at a pivotal time. According to research by The Sutton Trust, that fewer than 5% of primary school students express interest in apprenticeships, while one-third sees university as a pathway to their chosen career.
Promoting STEM subjects and career pathways boosts young people’s chances of following that path – especially for girls. Research by EngineeringUK highlights that girls’ interests in STEM careers is most effective when started in primary school, but many are put off by gender stereotypes, with the misconception that they need to be ‘really, really smart’ to study STEM subjects.

Science Education Tracker survey
According to results from the Science Education tracker (7,000 respondents aged 11-18):
- Interest in STEM careers drops from 55% (Y7) to 39% (Y13)
- Because of lack of enjoyment (57% girls, 41% boys)
- And they don’t feel like they’re good at them (38% girls, 20% boys)
- 45% of students report being inspired by exposure to STEM through extracurricular activities, school visits, or talks by STEM professionals.
- EngineeringUK also found that school students who attend a STEM careers activity are 3.5 times more likely to understand the roles of engineers, and are 3.4 times more likely to consider becoming one themselves.
Develop a sustainable recruitment strategy
We know now how important it is for recruiters to engage younger curious minds, to attract diverse talent and strengthen the STEM workforce to close the skills gap. Browse our resources on sustainable STEM recruitment to find out more.

Sustainable recruitment strategy resources

Sustainable engagement strategy checklist
Ask the important questions to shape your approach to outreach.
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Engaging with schools
Top tips for building relationships with the educators you want to engage with.
read more
Partnerships and other resources
A handy reference for UK organisations that can help you create effective collaborations.
read moreHow to attract STEM talent
As well as the direct recruitment approach, giving new prospects the chance to see STEM in action can be an effective way to raise their interest in a STEM career. Check out these different influences.
Find more from the STEM Apprenticeships Toolkit

Recruit
Develop strategies to actively recruit more women and girls into STEM apprenticeships. Address barriers to entry and create inclusive recruitment processes.
visit the Recruit section
Support
Provide continuous support to apprentices, and ensure they have the resources and encouragement they need to succeed and develop the right skills.
Visit the Support section
Retain
Provide the resources and wider organisational changes to retain women in STEM fields, both during and after their apprenticeship, and ensure there are opportunities for long-term retention and growth.
visit the Retain sectionOther STEM Apprenticeships Toolkit resources

Apprenticeships across the UK
Find out why apprenticeships represent a great opportunity for women and girls to get into STEM careers. See how apprenticeships work and what apprentices can expect to learn in the role.
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Case studies: women in STEM
We’ve worked with a number of employers across the UK to put their plans for a more diverse STEM workforce into action. Find out how leading employers are creating more opportunities for women in STEM apprenticeships.
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